Skip to Content
Uncategorized

Greg Brandeau ’84, SM ’85

From Pixar engineer to engineering organizations.
February 21, 2018
Courtesy of Greg Brandeau ’84, SM ’85

Not only does Greg ­Brandeau’s name appear at the end of many Pixar Animation Studio movies, but his two daughters’ names appear in two as well. “They’re listed under ‘production babies’ in Cars and Monsters, Inc.,” says Brandeau. “Pixar did a really great job of making everybody feel ownership in making each movie.”

This, along with the sheer volume of the studio’s successes, stuck out to Brandeau, who first joined Pixar in 1996 as director of systems technology when it was producing A Bug’s Life, its second feature-length computer-animated film. Eventually, he became senior vice president of technology at Pixar, leading the transition to the digital “pens and pencils” that its artists use to create films. “After five blockbuster hits in a row, I started to wonder what Pixar was doing that was allowing us not to make a flop,” he says.

To learn the secrets of digital companies’ successes, Brandeau traveled worldwide with Harvard Business School professor Linda Hill, exploring companies in many different industries. They ultimately coauthored, along with others, a book titled Collective Genius: The Art and Practice of Leading Innovation.

The book struck a chord with business leaders, who started contacting ­Brandeau and Hill for help. So in 2014, the two founded a consulting firm, Paradox Strategies. Today, Paradox’s team of experts use research-based innovation surveys to identify the factors preventing innovation and provide tools to overcome them.

“I realized that I used to be an engineer, but now I engineer organizations,” says Brandeau. “When you think about an organization, it really is a bunch of moving parts. How you get people aligned, how you communicate with each other, how you organize, how you manage your supply chainall of these things are a result of individual people coming together and doing things that by themselves they couldn’t do.”

Much of Brandeau’s insight comes from his 20-plus-year career in technology in Silicon Valley, including the more than 11 years he spent at Pixar and two years as CTO for Walt Disney Studios. Before Pixar, Brandeau worked at NeXT Computer for Steve Jobs. He spent four years after MIT in the Air Force before earning his MBA at Duke.

Brandeau lives in California with his wife, Joan, and daughters.

Keep Reading

Most Popular

Large language models can do jaw-dropping things. But nobody knows exactly why.

And that's a problem. Figuring it out is one of the biggest scientific puzzles of our time and a crucial step towards controlling more powerful future models.

The problem with plug-in hybrids? Their drivers.

Plug-in hybrids are often sold as a transition to EVs, but new data from Europe shows we’re still underestimating the emissions they produce.

Google DeepMind’s new generative model makes Super Mario–like games from scratch

Genie learns how to control games by watching hours and hours of video. It could help train next-gen robots too.

How scientists traced a mysterious covid case back to six toilets

When wastewater surveillance turns into a hunt for a single infected individual, the ethics get tricky.

Stay connected

Illustration by Rose Wong

Get the latest updates from
MIT Technology Review

Discover special offers, top stories, upcoming events, and more.

Thank you for submitting your email!

Explore more newsletters

It looks like something went wrong.

We’re having trouble saving your preferences. Try refreshing this page and updating them one more time. If you continue to get this message, reach out to us at customer-service@technologyreview.com with a list of newsletters you’d like to receive.